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rank on youtube - 5 tips - how to rank youtube videos on youtube first page


Hello and welcome back, and this is all about What Google Wants & The Strategy. 

rank on youtube - how to rank no. 1 on youtube | learn youtube seo step by step tutorial [seo]


Now, we don’t know exactly whether this is true or not, but based on the data that we have seen and based on the data that not only has worked for us, but for many others, is that Google likes brands. Now, it's not necessarily that they are particularly liking brands because brands make a lot of money or anything like that, but what we’ve realized are certain variables that make a brand stand out. So, they don’t exactly go out and tell people that they like brands, but based on the data that we’ve seen, we have seen brands rank better.

So why is that? Why is it that Google seems to rank brands better? It's because brands last long term, and they often times provide value. Remember, going back to what makes the visitors happy, it's the value that they are offering, at least the majority. So you will notice that brands tend to have a really good following of fans that love their content. So why is that important? Well, their concern isn’t necessarily the brand, but giving people that are searching certain keywords on Google or YouTube, giving them what they want. Now, you will notice that brands attract a consistent following as well. So Google likes it when they find that there is not only a good following, but a good engaging and good interaction. So their fans click and engage with their content more, and YouTube likes that, they love engagement. If you take a look at videos that rank really well, you will notice commonality and you will notice that they have a lot of likes, they have a lot of comments - essentially they have engagement. And engagement is essentially the currency of YouTube. So whether somebody gets a bad comment or a good comment, a comment is a comment. A comment essentially, if you think about it, it's worth about $1. Now, we are just saying that because it's like currency, engagement. Now this means there is a higher CTR, or in other words, click thru rate. So if you have fans that really love a specific brand, they are most likely going to come back over and over again. So higher engagement is what Google likes to see. Higher engagements means that the fans really like the content. So this is based on the data that we have received, and based on the data that we have observed. So the strategy here is to make sure that you look like a brand, and you do backlinking like a brand. Make sense?

So what does backlinking like a brand look like? Well, if you think about the visitors that are coming to that brand, they are looking at it, they are engaging with it, they are sharing it with their friends. Now, like I said earlier, there is no exact "this is the way it is", but based on the data that we have gathered over the years, and what we see, what works and what hasn’t, we can safely say that looking like a brand will be better for your YouTube channel. And of course, gathering a fan base and a good following that is interacting with your content is also key. Now, if you look at brands, they have many social properties besides YouTube channels. They’ve got Facebook.com, they have Twitter, they have SnapChat, and more. So it only makes sense for your brand to have the same properties in your brand name and interlinking to each other. So lets say for example that you upload a video to YouTube, then it's going to make sense for you to post that same YouTube video or share it via Facebook, Twitter, SnapChat, and more. So essentially we are interlinking them together. That kind of brings us to this strategy, which is the Ring. You are basically interlinking everything together. So like I said, for example, you post a video on YouTube, it needs to be pushed to Twitter, your Facebook fan page and other social properties. And fortunately, because everything is going to be automated, once you do that it will trigger and it will automate the whole process.

So it makes sense because your fans will be located at these different social properties, so some people will be at Facebook, some people will prefer Twitter, and some people will prefer maybe SnapChat or Instagram, and other social properties. But if you think about it, it sounds very time consuming and tedious, right? And yes, it is, but once everything is set up it will actually make your life a lot easier. But like I said, don’t worry, we are going to show you how to speed things up with a few dollars.




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